Björk presents an enchanting new visual for ‘Victimhood,’ a track taken from her recent album Fossora. The music video, featuring animation, is the creation of directors Gabríela Friðriksdóttir and Pierre-Alain Giraud. Dive into the experience below.
“The moment the song reached my ears, I was entranced,” remarked Friðriksdóttir. “It lingered in my memory, even visited me in my dreams. It resounded deeply with me from the first listen. The song contemplates themes that often preoccupy me, such as self-indulgent sorrow, the hilarity of our own folly in tough circumstances, and the recognition of one’s own character. Rather than constantly casting blame outward, it feels refreshing to confront and reacquaint oneself with one’s true self. It’s as though the song breaks through a hardened facade, revealing a universal human condition that resonates with us all.”
Björk gives her own thoughts: “I often think of myself as an eternal optimist. Yet honesty is imperative. As an optimist, it’s challenging to confront self-commiseration. Women, particularly in trying times, frequently shoulder the emotional labor and catharsis, transforming any dark shadows into something more positive for the benefit of others in the family, sparing them the trouble. This unsolicited heroism is a form of self-imposed victimization. That’s where the irony lies. The whole experience is fascinating. I’m deeply attached to this artwork. The characters are simply bewitching, their meaning profound to me.”
Discover more about Fossora and its cover artwork in our compilation of the Top Album Covers of 2022.